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Technology (45)

As Grand Rapids-based Open Systems Technologies Inc. (OST) embarks on ambitious growth plans, the tech firm must also navigate through the process of its first leadership transition.

Michigan may be known for its automobiles, furniture and craft beer, but the state’s tech companies have continued to carve a niche for themselves on the national scene.

The growing incidence rate of data breaches and the cost to respond to them has businesses large and small increasingly seeking insurance to cover their related losses.

Q&A: Pete Brand, Mindscape

Written by | Sunday, 18 January 2015 22:00 |

Grand Rapids digital marketing and website development firm Mindscape announced last week that it planned to take a new course of action. The company would be splitting off from longtime partner Hanon McKendry Inc. (now known as Do More Good) and transitioning its brand to focus on specific projects.

Annie, get your gun — or rather your smartphone: Almost everything the marketing industry thought it knew about brand promotion has been turned upside down.

Buying and successfully implementing a business management system can be one of the most expensive, stressful, labor-intensive and business-critical projects a company will ever take on.

Given the ubiquity of business websites on the Internet, it would seem that most small business owners count their websites among their key sales and marketing tools — a crucial part of doing business.

Experts predict mobile payment technologies will become even more mainstream as businesses and consumers move away from traditional processes. Technology research and advisory company Gartner reported an expected 44-percent growth in the use of global mobile payment transactions for 2013.

Client data, such as credit card numbers and mailing addresses, may be the most publicized loss in many cybersecurity breaches, but it is not the only vulnerability.

The recent security breaches at retailers Target and Neiman Marcus serve as a cautionary tale of the potential costs of doing business in the digital age. The high-profile hacks affected millions of customers, exposing private information, including credit and debit card numbers and addresses.

The proliferation of mobile apps over the last few years for smartphones and tablet computers has given small business owners a wealth of options to manage their business from the road.

When Grand Rapids-based Buys Chiropractic PLLC made the switch from traditional landline phones to a voice over Internet protocol (VoIP) system, Aaron Buys and his staff were a bit hesitant. It can be daunting to completely overhaul the telecommunications system at any small business, but with the rising costs of traditional service, Buys was questioning what exactly he was paying for.

A Toast To Technology: Apps aplenty

Written by | Monday, 30 September 2013 10:24 |

Conpoto LLC operates in an e-commerce space that’s grown more crowded in the last two years — and that’s drawn the interest of venture capital firms. The sector has also had several recent exits. Co-founder Matt Lepard says the differentiator between Conpoto and the handful of other applications comes down to the focus on providing business solutions, not just a vehicle for peer-to-peer gifting.

Matt Lepard has a simple solution for revolutionizing the $100 billion gift card industry: Get rid of the cards.

In August, as Founders Brewing Co. bottled its just-brewed Breakfast Stout, Sarah Aldrich took the opportunity to stage a spontaneous product shot. The communications manager for the Grand Rapids-based craft brewery grabbed a bottle that had just come off the line and plopped it down in a pile of chocolate used to brew the seasonal label.

As difficult as it is to believe in the digital era when most people are connected with smartphones, iPads and laptops, a new survey reveals that a significant proportion of Michigan residents lack high-speed Internet connectivity.

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Birgit Klohs - Lifetime Achievement Video

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