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What is Pay it Forward?
Pay
It Forward is a new print and online MiBiz feature
that
will salute community volunteerism by area business
people. Our intent is to illuminate the varied and
meaningful contributions business people are making
to improve our communities and the lives of our fellow
residents. This feature is not about signing checks,
serving on boards or sponsoring corporate events...
this is about individuals in the trenches, sleeves
rolled up, busy making a difference day-by-day.
Companies
and not-for-profits will be encouraged year-round
to nominate appropriate business individuals or
groups. All nominations will appear in print
and online.
Select nominations will be featured with a photo
and short story printed in MiBiz and posted on
this page when the first nominee is selected.
In addition, all photo stories will be reprinted
in the 10/13/08
MiBiz “Not For Profit Organizations” Supplement.
Click here to nominate!
PAY IT FORWARD SPOTLIGHT
Craig Van Ess
Published in MiBiz September 02, 2008

Craig Van Ess
Vice President, Senior Wealth Management Advisor
Fifth Third Bank
As a super fundraiser for community organizations, Craig Van Ess has some rules of thumb. Although most could probably come up with 100 people to solicit funds from, Van Ess has 600 folks on his list.
"I don’t solicit from those I don’t know," Van Ess said. "I’ve been truly blessed and have met a lot of wonderful folks through my professional activities."
He also only asks for money once a year from those on his list.
By day, Van Ess serves the ultra-high net worth individuals and their families as a vice president at Fifth Third Bank. But in his spare time, he trains and participates in triathlons and raises money for worthy causes.
"I figure on average, I probably spend 5-6 hours a week on volunteer activities, but it ebbs and flows," Van Ess said.
He sought out community organizations after feeling a little selfish doing all the training required for the athletic competitions. He had decided to get in shape after graduating from law school and finding himself becoming inactive and overweight. He found a way to turn his training into a fundraiser.
Last year, by participating in two iron man triathlons (2.4-mile swim, 112-mile bicycle and 26.2-mile marathon run), he raised about $90,000 for YMCA Healthy Kids.
"It’s a program that focuses on primarily inner-city kids who might not otherwise have certain advantages," said Van Ess.
About 300 third through fifth graders were selected from an inner-city elementary school. The kids hopped on a bus for a trip to the YMCA twice a week for three months. They trained for a mini-triathlon, learned about nutrition, healthy lifestyles and eating habits.
"A lot of the kids didn’t even have tennis shoes," said Van Ess, noting that Spectrum Health donated 300 pairs of running shoes and others bought socks for the youngsters.
Van Ess’s fundraising efforts since 1997 have mostly benefited Habitat for Humanity of Kent County. To date he has raised $585,000 for the organization, an amount equivalent to 14 new homes. He said nearly 100 percent of those on his donor list are very receptive to supporting Habitat’s cause.
Van Ess has served on numerous other boards and committees for community organizations including the West Michigan Trails and Greenways Coalition, Camp Henry and Abundant Life Ministries.
In his position at Fifth Third, Van Ess acts much like a personal CFO for wealthy customers, utilizing an array of services including legal, accounting, investment and portfolio management
Van Ess’s biggest supporters are his wife Alice and daughters, Katerina and Olivia.
Back to the top
View Past Nominees
Baudville’s winning performance
Eloise Luyk, VP of Human Resources,
Northern Air Inc., Northern Jet Management
Jose Hernandez,
Retired supervisor, General Motors
Jane Owen,
Employee Benefits Services, Beene Garter LLP
Tina Cao,
RN, Advantage Health Physician Network
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HONOR
ROLL LIST-Current individuals nominated.
- David Kettler
Media Place Partners, Grand Rapids
Volunteers for: VSA Arts
Pro-bono marketing services
www.vsagr.org
- Jeff Tow
Jeff Tow Creative, Rockford
Volunteers for: VSA Arts
Pro-bono marketing services
www.vsagr.org
- John Kailunas
Regal Financial Group, Kentwood, MI
Hunt for a Cure
Co-founder: Raises funds to find a cure for the terminal disease cystic fibrosis
- Pete Odland
White's Bridge Tooling,
Lowell, MI
Hunt for a Cure
Co-founder: Raises funds to find a cure for the terminal disease cystic fibrosis
- Tim
Britt
W. Soule & Company, Kalamazoo, MI
Volunteers for: Project Home Again
Displays posters of local missing children on service vehicles
www.projecthomeagain.com
- Craig
Clark
Clark Communications, Grand Rapids, MI
Volunteers for: VSA Arts
Pro-bono marketing services
www.vsagr.org
- Mark
Bird
Bird Design, Grand Rapids, MI
Volunteers for: VSA Arts
Pro-bono marketing services
www.vsagr.org
- Frank
Blossom
Frank Communications, Grand Rapids, MI
Volunteers for: VSA Arts
Pro-bono marketing services
www.vsagr.org
- Jeff
Hage
Green Frog Photo, Grand Rapids, MI
Volunteers for: VSA Arts
Pro-bono marketing services
www.vsagr.org
- Jim
Stroop
Lakewood
Construction, Holland, MI
Volunteers for: Wings of Mercy
Uses license & plane to provide free air transportation to patients
who need treatment at distant medical facilities
www.wingsofmercy.org
- Sara
Bigelow
Warner Norcross, Grand Rapids, MI
Volunteers for: McKenzie’s Animal Sanctuary
Volunteer
www.mackenzies.info
- Lucienne
Lightfoot
5/3 Bank, Grand Rapids, MI
Volunteers for: Equest Center for Therapeutic Riding
Volunteer
www.equestcenter.org
- Gwen
Genzink
Volunteers for: Very Special Arts, Grand Rapids, MI
Volunteer as Artist Aide
www.vsagr.org
- Cal
Van Oyen
Kerkstra Precast Management, Grandville, Michigan
Volunteers for: Learning to Give
Started pilot program in Hudsonville High School
- Robert Wood
Volunteer
Volunteers for: American Cancer Society, Hope Lodge, Camp Catch a Rainbow
Dedicated volunteer and advocate for 30yr.
www.acs.org
- Tina Cao
Volunteers for: God’s Kitchen, Women’s
Resource Center, Kentwood Public
Schools, Relay for Life, American Cancer
Society, American Heart Association
Volunteers for:
www.ccwestmi.org
www.grwrc.org
www.relayforlife.org
www.cancer.org
www.americanheart.org
- Maria Besta
Mary Free Bed Rehabilitation Hospital, Grand Rapids, MI
Volunteers for: Grand Rapids Wheelchair Sports Association
Runs organization, provides and promotes competitive and recreational wheelchair sports for children and adults with physical disabilities.
www.grwsa.com
- Daniel D. Hartley
The Company Jet
Volunteers for: Boy Scouts of America, FIRST Lego League & assistant coach.
Volunteers 150-200 hours a year with multiple organizations for the benefit fo children ages 9-17.
- Eloise Luyk
Northern Air, Grand Rapids, MI
Volunteers for: Touchstone Innovare
Assists organization with human resources expertise.
- Jane Owen
Beene Garter LLP, Grand Rapids, MI
Volunteers for: Pursuing a Dream
Involved in creating a community of able-bodied and disabled people who, together, share a love of the great outdoors.
www.pursuingadream.org
- Rhonda Abood
St. Vincent Catholic Charities, Lansing, MI
Volunteers for: St. Vincent Home for Children
Plans, organizes and overseas all fundraising events and other volunteer events for the charity.
www.stvcc.org
Click here to nominate! |
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