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Wednesday, 08 March 2017 15:02

Muskegon-area Plumb’s stores rebranded, set for renovations

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MUSKEGON - A defunct lakeshore area grocery chain will begin to see new life in the coming months.

At least three Plumb Inc. stores — which closed suddenly last month — will undergo extensive renovations throughout the rest of the year and be rebranded as Great Lakes Fresh Market stores, according to a statement.

The stores, located on Apple Avenue, on Whitehall Road in North Muskegon and in Whitehall, will each receive about $600,000 in renovations.

Additionally, the Plumb’s store on Sherman Boulevard in Norton Shores that closed last November could be reopened in the coming months. This is according to a phone call with Great Lakes Fresh Market President Dan Gentz. He added that the company currently has surveys out to potential customers and will make a decision on whether to reopen once the surveys are returned and further due diligence is completed.

“We are excited to bring the Great Lakes Fresh Market concept to the area,” Gentz said in a statement. “As a customer, you can expect not only high quality produce, bakery, deli, and meat cut fresh in-store, but also the highest level customer service. A customer service specialist is being hired to ensure our patrons are taken care of. We want to be considered leaders in our community, so you can expect a high level of community involvement as well.”

As MiBiz reported at the time, Plumbs closed all three stores in late-February, citing “numerous challenges facing our industry, as well as the effects of recent economic conditions in the area in general” as reasons behind the closure.

The chain’s sole secured creditor, Menominee-based LM Foods LLC, also owns food distribution company Great Lakes Foods, which reportedly became Plumb’s distributor last November.

Most of the former employees of Plumb’s have been retained under the new ownership, according to the statement.

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