Displaying items by tag: Giving USA Foundation
Philanthropic giving by U.S. corporations surged last year compared to 2020, a positive sign for Michigan nonprofits that tend to rely more on corporate donors than individuals compared to other states.
A robust stock market, strong economy and low unemployment rate in 2019 created a trifecta that is credited for the second-best year in recorded history for charitable giving in the United States.
Building stronger relationships with donors who are part of a U.S. demographic shift should be part of the fundraising strategy for the nonprofit and philanthropic sectors.
On the surface, reports that charitable giving in America hit a record high of more than $400 billion in 2017 are encouraging.
While a recent report shows that charitable giving is on the rise nationwide, the trend is far more complex on the local level in West Michigan.