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Kalamazoo-based Zeigler Automotive Group ranked as the 62nd largest dealership group in the U.S. with 15,090 new car sales in 2017, according to an annual ranking in Automotive News. Last year, the company generated $1.08 billion in revenue with 23 stores in West Michigan and the Chicago area and one it just sold in New York. Despite projections for slowing auto sales nationally, President Aaron Zeigler said the dealership group has experienced a strong start to 2018 with sales up more than 20 percent in January and February and with business on track for an all-time company record month in March. “It isn’t even close,” he said during a recent interview at the new Zeigler Motorsports store in Comstock Township. He spoke with MiBiz about the car dealer business and his company’s success through an intentional focus on leadership training. 

Published in Q&A

As the leader of a family-owned business, Aaron Zeigler can relate to the owners of car dealerships acquired by his Kalamazoo-based Zeigler Automotive Group. The $1 billion (revenues) mega-dealer has grown by acquiring other family-owned dealerships in recent years, earning it a national ranking of 64th in new car sales last year, according to Automotive News. Zeigler, a second-generation owner, spoke with MiBiz about the intricacies of buying other family-owned dealerships in an era when the automakers often control whether a transaction can move forward.

Published in Small Business

To say Aaron Zeigler is optimistic may be an understatement. Zeigler Auto Group recently topped $1 billion in annual revenue and expects to add another $50 million in revenue before the close of this year. By March, the organization hopes to finish construction on a motorsports dealership and “action park” — complete with a full restaurant, bar and several miles of test tracks — that will serve as a destination for enthusiasts, said Zeigler, the president of the dealership group. He projects growth by acquisition to continue to heat up in 2017. “We could add another three to four dealers next year pretty easily,” he said. Overall, Zeigler bets the economy will likely continue to grow, particularly if the incoming administration fulfills its promises to cut taxes. 

Published in Crystal Ball

Tesla Motors Inc. wants to strike a compromise with lawmakers so it can begin selling its electric vehicles in Michigan using the same direct-to-consumer model it’s deployed in 25 other states.

Published in Manufacturing

The Kalamazoo-based dealer group, which now has over 20 locations in West Michigan, Illinois, Indiana and New York, recently acquired M&M Motorsports Inc, also of Kalamazoo.

Published in In the News

Kalamazoo-based Zeigler Auto Group Inc. has acquired the Rosen Nissan store in Gurnee, Ill., said President Aaron Zeigler.

Published in In the News
Sunday, 23 December 2012 23:17

Aaron Zeigler, President, Zeigler Auto Group

Even at the low point of the auto industry, Zeigler’s company was on a roll, debuting stores in West Michigan and in the greater Chicago area. The results have been positive.

Published in Crystal Ball

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