The state of the craft beverage industry

The state of the craft beverage industry
The crowded shelves of craft beer at Riverside Liquors in Grand Rapids.

The retail landscape is changing for Michigan’s largest craft beverage producers, which continue to grow at a rapid pace. In this comprehensive special report, MiBiz examines the opportunities, challenges and strategies these companies are deploying in an ever-changing market.

In this Issue:

West Michigan’s booming craft beer industry grapples with growth 

New law allows craft beverage makers to promote events at retailers via social media

As consolidation continues, craft brewers worry about access to market

The state of the craft beer industry: 3 West Michigan perspectives 

West Michigan flavoring and juice producers capitalize on move to flavored beers

Craft beverage executive roundtable: Beer braces for eventual plateau, retail challenges; Cider, spirits see room to grow

List: Michigan’s largest breweries

ROTATION NATION: Pressured from above and below, larger craft brewers seek out their place in the market

Q&A: Jason Notte, beer columnist for MarketWatch